Holiday Finder: One Platform, 28M+ Travel Possibilities

B2C, DTC
TravelTech
Booking Platform

Designing seamless travel experiences across Europe and the Middle East.
Contributed to UX and brand evolution for Holiday Finder, serving 2M+ annual users across flight and hotel bookings — with partnerships including Aegean, SkyMax, Travelcheck, and others.

Holiday Finder is a travel booking platform by We Are Move, created to unify flights and hotels into one smooth, personalized experience. The platform powers over 28 million travel combinations, serves more than 2 million users annually, and helps travelers save over 200,000 hours in search time.

As part of the design team, I contributed to the UX strategy and brand evolution — focusing on clarity, speed, and consistency. I also worked on custom partner flows, including the travel package interface for Aegean Airlines, ensuring alignment with each partner’s identity while maintaining a unified system.

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Highlights

Challenge

Users faced complex, fragmented experiences when booking multi-service travel.

Strategy

Simplify core journeys while building flexible UX for cross-brand use.

Execution

  • Designed a dynamic booking engine with personalized filters and real-time pricing
  • Contributed to a modular rebranding effort, scaling design across mobile and desktop
  • Supported partner-specific projects like Aegean’s travel packages

Impact

28M+

Travel combinations, served through dynamic search logic

2M+

Users annually, saving over 200K+ hours in search effort

16.3M

Passengers flew Aegean Airlines in 2024, where Aegean Travel Packages plays a key role in the digital journey

5+

Brand partners supported across the platform, including Aegean, SkyMax, Travelcheck, and others
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What I Learned

This project taught me how to systems that flex across brands, teams, and business models. I saw firsthand how small UX decisions — like default sorting or visibility of filters — had significant impact at scale. It also strengthened my skill in balancing performance, design consistency, and business partnerships in fast-paced environments.

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